Monday, November 13, 2006

Hampton 100% Guarantee

This weekend we stayed a night at a Hampton Inn in Fort Worth. I was incredibly impressed with their 100% Guarantee. If you aren't 100% satisfied, you don't pay for the room. Now, being in advertising, I understand that this is mainly a marketing gimmick to make people feel good. Generally speaking they would charge your credit card when you arrived, and then if you weren't satisfied, probably hassle you about a refund and make it as difficult as possible to get.

Hampton was different, however. They did not charge our card until we checked out and they made absolutely sure we were happy. I left feeling like they really did care about my satisfaction and the 100% Guarantee was, in fact, not just a marketing gimmick. Because of that I will probably seek them out whenever we travel from now on.

Consider me 100% satisfied.

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